Each website comes standard with a Google Analytics tracking account. Google Analytics is the most widely used web analytics service on the Internet. Users can track page-views, where audience members are coming from, successful pages, hits on the site, among many other features.
As Google Analytics is a powerful analytic tool, we recommend that users that want to take advantage of this service should take the free course offered through UCLA through Lynda.com. Please follow the instructions below in order to sign in.